[ About ]

I’m a big picture thinker with a love for detail; the little things that are the big things. I thrive at the intersection of business, creativity and sustainability, when tackling challenging, transformative problems with bright people. This space is where I share some of the thinking, experience, and perspective behind my work - an evolving landscape of case studies, thought leadership and training constantly to keep up with the world’s most pressing challenges.

[ HISTORY ]

I am a sustainability-focused brand, marketing and design leader with extensive global experience tackling systemic climate issues.

My work sits at the intersection of creative strategy and climate science: helping organisations clarify their value, align cross-functional teams, market themselves effectively and communicate with credibility to “move the needle” on climate change mitigation and adaptation.

I work with worldchanging brands, to change the world from within.

I am a Design Strategist who has worked primarily in design, marketing and brand strategy, creating environmental, social and economic value for a variety of brands.

My path has been non-linear, a dance between very distinct worlds and disciplines: creativity and design, science and technology, business and finance, leadership and stewardship. I’ve developed speed at moving between these disciplines in startup ecosystems in climate tech, carbon dioxide removal, tropical reforestation, non-profits, advertising, branding.

I lead with care, clarity, and conviction. I believe the next era of climate action demands agile, inclusive leadership - and communications that are as rigorous as they are human. My work is guided by a simple intention: to help organisations make large-scale, catalytic impact in climate-relevant timelines, in service of a livable future for humanity and the Earth.

I grew up with a near-insatiable passion and reverence for nature, which I think is why I feel profoundly tied to it, and to its fate. I’ve studied design, design management, sustainable business leadership, biomimicry, and now climate finance. The strongest teams I work with have been equally multi-disciplinary. I first started out in New York City’s tech startup industry, as well as design and sustainability education at my alma mater, Pratt Institute. These roles prepared me for the fast-paced world of advertising and branding, when I returned to Trinidad and Tobago, where I worked with notable design studio Abovegroup and global advertising giant, Ogilvy and Mather.

After working extensively in the advertising industry, I pivoted completely and answered the call of my heart, applying my skills to reforest tropical ecosystems across the world - Brazil, Kenya, Cameroon, Uganda, Mozambique, Madagascar, Nepal, India, West Papua. I worked with a UK women’s empowerment and reforestation charity and funded the planting of seven million trees across the tropical belt in two years. This was my first taste of working at global scale directly on climate change - and I’ve never looked back.

Recognising a gap in my own region, in 2020 I founded the first life-centered design consultancy in the Caribbean. We worked on a variety of projects, and in 2023 we were recognised as part of a team awarded by Canada’s Ministry of Innovation, Science and Economic Development “New Frontiers” Grant, which supports world-leading “interdisciplinary, high-risk, high-reward research”. Most recently I worked for InPlanet, a German-Brazilian startup, to remove gigatons (billions of tons) of carbon from the atmosphere, and successfully 10x grew audience platforms.

At present, I work with the BCRC, the Caribbean HQ of the Basel Convention, as Lead Communications Consultant, where I focus on the removal of harmful chemicals from supply chains in the Carnival Fashion Industry.

Capabilities

  • I support organisations in communicating progress without overstatement. I design narrative systems grounded in verified action and measurable outcomes - helping teams maintain credibility while navigating reputational risk.

  • I work with leadership, product, and delivery teams to bridge the gap between strategy and day-to-day execution. By aligning narratives, workflows, and decision-making frameworks, I help organisations ensure climate strategies are articulated.

  • I conduct stakeholder research to uncover unique insights about brands, and can build out and lead creative teams to execute creative work from concept to production. I also coordinate multi-disciplinary and cross-functional teams to drive adoption of creative work.

  • I work 1:1 with creative, business and sustainability leaders to help them clarify, shape and elevate their personal brand.

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