In the lush Kilimanjaro district of Mwanga, Tanzania, the creative workshop Seeking Amani (Kiswahili for peace) helps children to gain a deeper understanding of themselves, their community and the wider environment. Branding this non-profit arts organisation brings awareness and cohesion for its champions around the world.
Read MoreIn our second interview with influential marketers in the Caribbean, we speak with Giselle Carr, Partner with Abovegroup. Founded in 2001, Abovegroup has grown to become one of the most respected and forward-thinking design consultancies in the region, with a reputation for the consistent delivery of beautiful, memorable solutions.
Read MoreIn the heart of Trinidad’s pristine rural communities, farmers have cultivated some of the world’s most sought-after cocoa for decades. Branding the Alliance of Rural Communities and Destination Chocolate products helped these local micro-economies to bring treasured products successfully and equitably to market.
Read MoreIn creating an iterative design strategy, brand and website for a group of passionate artists and designers working toward a better nation and a better world, the team at Abovegroup re-discovered the revolutionary power of a collective voice, and re-affirmed our own aspirations to be agents of change.
Read MoreWorking with TEDxPortofSpain for four years was about embodying the change we wanted to see in our communities in Trinidad, by creating and growing a platform for ideas worth spreading. This small group of thoughtful, committed citizens dedicated to changing the world indeed has, and continues to do so.
Read MoreIt is difficult to define the good life in a way that honors the very different traditions of the world’s people. But the good life today cannot beggar the children of tomorrow. Design plays an important role in creating a pattern of purchases and behaviors. This article explores design education and whether designers are educated to responsibly shape the good life.
Read MoreThe Shapna Project aimed to sell the highest quality tea from Bangladesh and coffee from Uganda to empower impoverished agricultural communities by giving back 40% of profits to these communities. I worked with the team to design and launch this brand, its products and its story.
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